We've tested over 100 pillows in our most recent evaluations both in-Lab and with 500+ consumer testers at home, culminating in over 4,000 data points. The Good Housekeeping Institute Fiber Scientists have run countless tests and done hours of research to help find the perfect pillow for you and your lifestyle. These are the best pillows on Amazon in 2023: We consider things like which pillow is the best for each sleeping position ( side sleepers, back sleepers and stomach sleepers) as well as which pillows are great for neck pain or those that have good cooling capabilities. We run pressure recovery tests to see how well each pillow retains its shape and laundering tests to test how well they stand up to cleaning. We also conducted in-Lab tests for everything from durability to washability to ensure that each pillow we pick is one we can stand behind. In our latest tests, our pros in the Lab worked with over 400 at-home testers to evaluate a variety of pillows resulting in over 4,000 data points. Whether you're in the market for latex pillows or down-alternative pillows, the Good Housekeeping Institute Textiles Lab has spent decades testing over 160 different pillows. Plus, with these Amazon picks, your new pillow can arrive in just a few days directly at your doorstep. From fluffy down pillows great for back sleepers to thick memory foam pillows to help keep your spine aligned while sleeping on your side, we've tested all the best pillows to bring you our favorites. With a proper pillow for your sleeping style, you're more likely to sleep better and wake up feeling more refreshed - without that crick in your neck. Getting a good night's sleep is one of the best ways to a better day, and the right pillow can help you achieve that.
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